EXMGT 5682 - Strategic Management
Course Description
In this course, you will be challenged to develop optimal solutions to the key business problems and/or opportunities facing organizations. You will utilize a structured methodology to analyze the situation and develop plausible alternatives for evaluation. Case studies will include companies of various sizes, diverse industries, and different countries.
Who Should Take This Course?
Aimed at individuals in supervisory or management positions who wish to upgrade or sharpen their managerial abilities, this course will also benefit prospective or aspiring managers ready to take the next step in their careers.
Learning Objectives
By the end of this course, you should be able to:
- Think strategically about a company—its present business position, long-term direction, resources and competitive capabilities, the calibre of its strategy, and its opportunities for gaining sustainable competitive advantage.
- Conduct strategic analysis in various industries and competitive situations with a stronger understanding of the competitive challenges of a global market environment.
- Understand the managerial tasks associated with implementing and executing company strategies and the range of actions managers can take to promote competent strategy execution.
- Be an effective member of a company’s strategy-implementing team.
- Integrate the knowledge gained in earlier courses and understand how the various business puzzle pieces fit together.
- Demonstrate why the different parts of a business need to be managed in strategic harmony for the organization to operate in a winning fashion.
- Have a heightened awareness of how and why ethical principles, core values, and socially responsible management practices matter significantly in a company’s business.
- Make sound business decisions and achieve effective outcomes.
Notes
- This is a 39-hour online course accessible through eClass, the University of Alberta’s eLearning management tool.
- Learn through lectures and lively discussions as you broaden your network, apply the course content to the context of your work or organization, and explore its implications for your professional practice.
- Acquire hands-on experience crafting business strategy, carefully reasoning about strategic options, using what-if analysis to evaluate action alternatives, and making sound strategic decisions.
- This is a graded course; assessment activities may include exams, projects, presentations, journals, or research papers.
- A textbook is required for this course.
- Additional learning materials are provided through eClass at no additional cost
- This course integrates the courses of the Management Development Certificate Program and is recommended to be taken as the final course.
Recommendations
Applicants intending to complete a program are encouraged to apply as soon as possible to lock in their course requirements.
Applies Towards the Following Programs
- Management Development Certificate : Core Courses