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Course Description

Every department has a critical role to play in delivering an organization's strategy. This seminar provides an overview of strategic planning in an organization and the basic elements of a strategic analysis (SWOT). The Porter 5-forces model for analyzing the competitive environment will be introduced. Topics covered include critical success factors, strategic maps and company positioning, and strategic models (low-cost, differentiation, niche). Discuss how to develop a strategic plan in a supply management role and the linkages between the strategic plan and a budget.

Learning Objectives

By the end of this course, students should be able to:

  • 🗸 Define strategy; List and describe the role of strategy relative to the organizational hierarchy and alignment through the hierarchy.
  • 🗸 Discuss two models used to describe business level strategy.
  • 🗸 List and describe the steps within strategy formulation, including situational analysis tools such as SWOT (strength, weakness, opportunities and threats), fishbone analysis, Porter’s Five Forces and others.
  • 🗸 Describe supply management’s role within the strategic process.

Recommendations

Applicants intending to complete a program are encouraged to apply as soon as possible to lock in their course requirements.

Applies Towards the Following Programs
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Find a Section

Section Title
SMT Business Planning
Language of Delivery
English
Type
Online - Asynchronous
Dates
Oct 19, 2026 to Oct 23, 2026
Type
Online - Synchronous
Days
Sa, Su
Time
8:30AM to 4:30PM
Dates
Oct 24, 2026 to Oct 25, 2026
Schedule and Location
Contact Hours
14.0
Delivery Options
Course Fee(s)
Tuition non-credit $745.00
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