EXSM 3923 - User Research Fundamentals
1027223
Language of Delivery
English
Delivery Options
Online - Asynchronous
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Course Description
Understanding your user is key to building a successful experience. Learn how human-centred design can guide quantitative and qualitative methods, and generate 'the right' research questions and methods for your client. This course will include practical experience in brainstorming, planning and conducting user-centred research, as well as creating user personas and affinity diagrams. It will also touch upon legal and ethical concerns. Prerequisite EXSM 3920 and EXSM 3921Learner Outcomes
After completing this course, students should be able to: Learn to develop, conduct, analyze, and report findings from a user research study. Learn best practices for developing a research plan. Synthesize, create, and plan surveys, interviews, and questionnaires, both online and in-person, using a variety of communication mediums. Create user personas, contextual inquiry, and affinity diagrams. Understand the advantages and disadvantages of different user research methods. Analyze research data, report results, and make recommendations. Learn different testing techniques to validate the design process.Prerequisites
Prerequisite EXSM 3920 and EXSM 3921Recommendations
Applicants intending to complete a program are encouraged to apply as soon as possible to lock in their course requirements.Applies Towards the Following Programs
- User Experience/User Interface Design Certificate : Core Courses
- User Experience/User Interface Research Methods Microcredential : Courses in the Series
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